PROJECT | Courtney Gero Graphic Design

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Artist Cards Identity (2007–2014)

Identity design for a greeting card fundraising program that featured the artwork of renowned national and local artists. In addition to the design and art direction, I set up a internal system for the imprinting of pre-printed cards, as well as a print on demand and fulfillment model with vendors. The scope of work included logo, stationery, forms, e-blasts, animated e-cards, brochures, cards, ads, animations, and websites.

Client

Venice Family Clinic

A selection of covers and a sample interior spread

A web-based proofing tool that generates a print ready pdf, and a sample ad

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